Our Story

 

This is the story of a fashion brand whose essence encompasses creativity, imagination and experimentation.

 

In 2010, ‘ALE launches into the fashion world with a novel vision of femininity. Taking a journey through time, drawing inspiration from the past, attuned to the present and designing for the future, ‘ALE aimed not just at anticipating fashion trends but also at shaping them.

 

From its creation, ‘ALE captured the attention of fashionistas, offering a fresh proposition that lends a contemporary edge to women's wardrobes. ‘ALE's distinct design ethos is characterized by a clean aesthetic, high-quality fabrics, bold cuts, and a chic feminine style. Its original pieces and unique patterns set it apart visually, creating unforgettable looks. After all, isn't that the very essence of fashion?

 

At ‘ALE, we never stop evolving. Fashion is considered a way of expression, another form of ART. Our goal is to create timeless fashion pieces that can be worn everywhere, for statement looks that showcase the personality of the woman who identifies with our DNA!

 

Ready to Join the ‘ALE Team? 

 

The 'ALE team is constantly growing and evolving!

If you wish to become a member of our team, send us your resume at [email protected]!

 

Please also keep in touch and follow us on Linkedin, or visit the link here, to be the first to learn about our new openings!